WORKSHOP

THE LAB

A workshop aimed at bringing innovation into companies, developing ideas that are already in the embryonic stage within the company or proposing new project ideas that are compatible with the company’s energy and technical capabilities.

Innovative solutions do not only come from the use of advanced technology or complex methods. Often, relying on problem solving or brainstorming is enough—methodologies that may seem a bit old-fashioned, when form was a consequence of function. This modus operandi has made Italian products famous worldwide. In other cases, the recent and generous development of technology allows it to be ‘lent’ to different contexts and scales, and the same applies to materials that are increasingly numerous, high-performance, and ‘designed’ to meet specific needs.

OUR WORKSHOPS

2023 - FOOD AND DRINK

In collaboration with MPBergamo, the objective is aesthetic research into polypropylene cat fountains and bowls.

2018 - Fusion pet collection

In collaboration with United Pets. Objective: to design a collection of products with a Made in Italy flavor that meets Eastern taste and culture

2017 - Werable Brand

In collaboration with United Pets Theme: Wearability. Small 'wearable' items, clothing, or accessories to carry with you and your puppy.

2014 - COVA SCHOOL LABORATORY

In collaboration with Scuola Cova The students of the Cova Institute on a field trip: Unleashed at Milan's Fuorisalone, armed with a phone and backpack, observing the event; looking, photographing, collecting material, returning to base with one idea in mind: furnishing the home of the future.

2013 - Led Light

In collaboration with Kwelidesign, new proposals for the technological lamp designed and created by Kwelidesign.

2012 - THE JOURNEY

In collaboration with IED Madrid and United Pets, Theme: The journey of pets

2012 - CHIARALUCE

With the students of IED Milan. New proposals for decorative lamps in solid surface.

ENGAGE

The workshops are a means that allows companies to encounter: new ideas, new collaborators, new contractors, new working methods, new markets, visions for the future, work partners, technical consultants, professionals from different sectors, spaces for promotion, communication partners. They represent a moment of encounter for the company, providing an opportunity to step outside its own boundaries and production constraints. It is a brief experience that becomes essential for learning to engage with methods, theories, and techniques that are completely different from one another in the approach to a project, and for challenging oneself with a reality different from their own.

NEW OPPORTUNITIES

For some companies, new production opportunities that were previously unexplored may arise. For others, it will be a kind of spiritual retreat, a moment of reflection on the future. Some will have the chance to meet professionals, potential collaborators, suppliers, and subcontractors ready to establish new working relationships; while for others, it will be an opportunity to understand if the projects they have kept in drawers today could have a future tomorrow

WHAT DO WE LIKE ABOUT OUR JOB?

The continuous relationship between student, companies and designers, in order to create future scenarios and better products.

NEW CONCEPTS

The active presence of an internal figure from the company within the project team would be an important resource to capture the research spirit of the lab, and then share it within the company. The project path towards the creation of new concepts happens in close collaboration with the company, with which, after a careful evaluation, a tailored project path will be chosen and redesigned, built around the company’s reality and starting goals